In March of this year, we sold a Steve Thomas "Bountiful California" print to a client who was opening a new Wine Tasting Room in Oceanside, California. He thought the sunlight, colors and vineyard imagery was perfectly suited to their new tasting room.
The impact of the art in the tasting room was immediate and the client called back wanting more, but this time wanting something custom! One of the great things about working closely with each of our artists is that we get to work on custom projects for our clients; often times those projects are very personal and in some ways tell their story. In this case, the client had a very intriguing story; Craig Holme, originally from Southern Australia, moved to Oceanside California with his wife and partner Julie after years of domestic and international winemaking experience. Resourcing their fruit from premium Family Estate Vineyards located in the Mount Benson region of South Australia, which the Holme family has owned and operated for over 100 years, and from the Central Coast of California, Holme Estate's wines are hand crafted using a mix of old and new world techniques.
After Steve referenced photos of the Holme Estate Vineyards and their wines, Steve came up with a clever concept of a Koala playing with a bottle of wine. The pairing of this adorable Australian icon and the Holme Estate Cellars signature bottle of wine made the perfect visual story for Craig and his wife. Steve Thomas then began to render the artwork in the distinctive graphic style of vintage French wine posters. The simplicity of the image, the colors and stark contrast made for a timeless piece that speaks to the heart and history of Holme Estate Cellars.